What is a Book Producer or Packager?
Simply put, book producers, also known as packagers or developers, are some of the most valuable players on the creative side of the publishing industry today.
Book packagers have earned this distinction for their mastery of one type of book in particular—namely, the complicated book. A complicated book is just about any book that involves more than a straightforward, single-author text. Complicated books include all manner of highly illustrated or elaborately designed or multi-authored titles, such as how-to books, coffee-table books, reference books, textbooks, cookbooks, historic subject books, or fine art or design books of all disciplines. Quietly, these books make up the backbone of the publishing business.
Creating complicated books is a labor-intensive craft that often involves whole teams of writers, editors, designers, illustrators, photographers, researchers and other specialized talent whose separate contributions must be integrated into a seamless whole.